New York City, New York – Closing in on the M-1 Global Selections 2010 – Americas Semi-Final world tournament event taking place August 7, 2010 at Bally’s Casino Hotel in Atlantic City, New Jersey, the M-1 Video Diaries are giving fans the opportunity to see a glimpse into the lives of professional fighters.

 

“Fans always see ‘the fighter’; whether it’s training or in the ring; but there is a whole other side to these athletes,” says Evgeni Kogan, Director of Operations of M-1Global. “M-1 has designed, launched and executed an effective viral marketing campaign that is enabling our stable of fighters to self promote and market their own unique personas. Fans are being able to relate to these athletes on a whole new level and the feedback is overwhelmingly positive.”

 

With the success of the Video Diary campaign leading into the Selection Semi-Finals, the push towards the September 18 Finals event will only heat up as the next generation of mixed martial superstars make continued connections with their fans.

 

The M-1 Selection 2010 - Americas Final round match-ups will be determined at the conclusion of the August 7th event in preparation for the September 18th showcase of the 2010 M-1 Selection Championships.

 

The “M-1 Selection” is the world’s premiere MMA competition where the next generation of superstars are given the opportunity to showcase their skills on the world stage with fighters being eliminated after only one loss; victory will advance the winning fighters throughout the tournament and earn them a trip to the championship event where they will compete for the coveted “M-1 Selection” title.

 

The “M-1 Selection” tournament is broken down into global regions: Western Europe, Eastern Europe, and the Americas with each region hosting three rounds and a final of the ““M-1 Selection” tournament. The winning fighter in each weight class will gain the opportunity to fight on the larger international stage.

 

The tournament features some of the best up-and-coming fighters from each region as they begin the journey towards a tournament victory. 

How to see the fights:

The Semi-Finals and Finals of the M-1 Selection tournament will take place live on August 7 and September 18 at the coveted Bally’s Casino Hotel in Atlantic City, New Jersey. Tickets are priced from $35.00-$125.00 and are available to purchase through www.TicketMaster.com.

Doors open at 7.00 pm, first fight at 7:30 PM/ET.

 

Free broadcast coverage of the entire 2010 M-1 Selection tournament will be available live to viewers worldwide on  www.M-1global.com and selected affiliate partner sites.

 

Go to www.M-1Global.com for additional information.
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